Jon Benson, along with his then-writing partner Tom Venuto, set a e- book sales record in 2004 with the release of "Fit Over 40", hitting 1017 on Alexa.com. His secret was the same as it is today: "Expandable" traffic.

Since then Benson has never looked back. Publishing works in the fitness, personal development and internet marketing fields, Benson has steadily applied innovative marketing strategies to further expand his market share. From the creation of F365, a plugin for Word Press that allows affiliates to instantly receive content with their affiliate links set to the development of one of the most effective video sales techniques ever created, Benson continues to find new and profitable ways to share the wealth with his affiliates and the marketing world.

Generating millions in sales every year without the use of typical launch strategies, Benson opts for evergreen products with an emphasis on what he calls "The 100-Year-Old Video Trick."

He is the author of seven fitness/nutrition books, the M-Power Audio Series, the creator of Zume.me, his high-end Twitter "name-grabber" application, and the Video Sales Machine Profit Course. He resides in Austin, Texas and San Diego, California and can frequently be seen in a local hard-core gym or driving his chopper around with his dog Tyler somehow attached safely to the rear fender.